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Search engine optimization (SEO) is one of the main tools that businesses can use to get recognized and increase their online traffic. Google is undoubtedly the most popular search engine. In fact, according to Impact, Google accounts for over 79% of all global desktop traffic.…

SEO is a long-term process, but the results will be worth it at the end of the day. A survey shows that 68% of internet experiences start with a search engine, which is why businesses need to make maximum use of SEO to reach the…

What is paid search? It is a marketing technique in which companies pay search engines for advertisements on search engine results pages (SERPs). These advertisements are pay-per-click (PPC), which means that companies only pay when their ads are clicked. This is important when you consider…

It shouldn't be too challenging to sell people on the idea that they should be using search engine optimization within the websites that they create for commerce and informational purposes. It turns out that 68% of online experiences start with a search on a search…

Search engine optimization (SEO) is one of the most effective inbound marketing strategies. When you use SEO services to get leads, you target people who are already looking for the services or goods that you are selling. Here are some of the ways SEO services…

As a small business owner, you want your brand to be known so you can successfully grow financially and in size. One area you should invest your money as a small business owner is in marketing and pay-per-click (PPC) advertising. For every $1 spent, businesses…

Pay-per-click (PPC) advertising is an effective digital marketing strategy that obtains quick results. It’s the reason 65% of small to mid-sized businesses run a PPC campaign as part of their online marketing efforts. As a business owner, your biggest concern is how your company benefits…

Not everyone who runs a business fully understands the importance of SEO. SEO is actually behind 1000%+ more traffic online than organic social media. Standing for search engine optimization, SEO is a way of improving how soon your website comes up in an internet search.…