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paid search

Paid Search vs. SEO: Which Is the Best?

The success of any online business depends on its ability to generate traffic for its pages. This indubitable fact spawns the debate about whether to use SEO or a paid search strategy. For a long time, marketers have focused on search engine optimization as…
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local seo service

Why Local SEO Is Beneficial For Your Business and Generating Customers

Approximately 61% of marketers stated that improving their SEO coupled with growing their organic presence is a top priority for inbound marketing. Given such, there are many benefits of local SEO for you as a business owner. Not only can you generate more customers…
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5 Top Benefits of PPC Advertising

Pay-per-click (PPC) advertising is an effective digital marketing strategy that obtains quick results. It’s the reason 65% of small to mid-sized businesses run a PPC campaign as part of their online marketing efforts. As a business owner, your biggest concern is how your company…
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5 Tips To Boost Local Search Visibility in 2021

If you own a small business, you probably depend on customers within your general proximity. In order to reach those customers, however, you need to extend your marketing efforts beyond physical billboards, print advertisements, and signage. Even if your customers live or work nearby,…
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