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SEO Strategies That Will Avoid Google Penalties

Search engine optimization (SEO) is one of the main tools that businesses can use to get recognized and increase their online traffic. Google is undoubtedly the most popular search engine. In fact, according to Impact, Google accounts for over 79% of all global desktop traffic.…
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July 29, 2022
SEO

What Does an SEO-Friendly Website Look Like?

SEO or search engine optimization has taken the business world by storm, and all for a good cause. According to research from BrightEdge, over 50% of all website traffic comes from organic search. Therefore, if you want your business to remain competitive, it's important to…
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June 29, 2022
SEO

6 Reasons You Need a PPC Campaign ASAP

If you're like most business owners, you know that a strong online presence is key to your success. You may have a website, but is it generating traffic and leads? If not, you need to start investing in a pay-per-click (PPC) campaign. Here are six…
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April 25, 2022
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How Does Paid Search Solve Marketing Issues?

What is paid search? It is a marketing technique in which companies pay search engines for advertisements on search engine results pages (SERPs). These advertisements are pay-per-click (PPC), which means that companies only pay when their ads are clicked. This is important when you consider…
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January 26, 2022
SEO

The SEO Facts You Need to Know In 2022

SEO has been and still remains one of the most important aspects of digital marketing. After all, statistics show that about 53.3% of all website traffic originates from organic searches. As a result, it's important to keep up with SEO as times change. Here are…
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December 29, 2021